Tag: advertising

Invasion of the Three-Word Ad Slogan

Invasion of the Three-Word Ad Slogan — Quiz These slogans appear in English text on the product’s ads in Japan. Match the slogan to the company. (No cheating!) Instructions: For each company in the far left column, enter in the small box the number of the slogan from the slogan list. If the slogan number

Mcd KDDI SoftBank Dictionary Needs

Three major companies publish advertisements and material containing misspelled words. The McDonald’s Japan McRIB sandwich wrapper "will makes you hungry". KDDI telecommunications is unsure about "your" and "you’re" in a newspaper ad, which has been published twice. And, when you use your Softbank mobile communications Mysoftbank web page, you are "logined".  related: McRIB Japan review

Pizza Price Up With Apologies

Domino’s Pizza apologizes for price increases with a flier attached to it’s pizza boxes (left). It states that due to the worldwide cost increases of flour, cheese and oil, Dominos suddenly had to raise prices. Except these three pizzas will remain at the old price. Kentucky Fried Chicken apologizes for a 20-yen per piece increase.

Home Recipes from the Navy

To attract interest from homemakers and young women, and to improve its image, the Japan Maritime Self Defense Force is publishing navy recipes on its website. The MSDF is posting recipes for two dishes each week. Recipes for Japanese, Western and Chinese dishes that are served in the navy are being revealed. The original recipes